Madgicx does not publish its price: you pick an ad-spend tier and find out inside the app. overads publishes a flat $49 to $299 and spans five ad platforms. Here is the math at $10,000 of monthly spend, and the case where Madgicx is the better buy.
Madgicx is a serious Meta tool and it deserves the credit. An AI Marketer optimization center, Ads Manager 2.0 for inline management, Audience Studio and Audience Launcher, an Ad Launcher, rule-based Automation tactics, server-side Cloud Tracking, and a 360 Meta Audit. It also does the thing overads cannot do yet: it writes changes into your Meta ad account today.
The catch is the price, which Madgicx does not publish. Their pricing page asks you to choose a monthly ad-spend band, seven of them from under $1K to $30K+, and then tells you to see the price inside the app. Third-party reviews report roughly $99 at entry, accurate only below about $2,500 of monthly Meta spend, about $209 at $10,000, and past $300 at $50,000. The one number they do publish is the Tracking Pro add-on: $49 per month per connected account.
overads publishes everything: $49, $149, and $299 a month, flat, with unlimited workspaces, seats and connected ad accounts on every plan. The line does not move when your budget doubles. It also covers five ad platforms rather than one, plus publishing, Signals for brand visibility, Creative Studio, and a CRM that follows spend through to cash. The honest trade: Madgicx operates the account today and overads does not yet.
There is no price on the Madgicx pricing page. It asks you to pick a monthly ad-spend band, seven of them running under $1K, $1K to $2.5K, $2.5K to $5K, $5K to $10K, $10K to $20K, $20K to $30K, and $30K+, then tells you to see the price inside the app. Third-party reviews are how most buyers find out: roughly $99 a month at entry, about $209 at $10,000 of monthly spend, past $300 at $50,000.
The single figure Madgicx publishes is the Tracking Pro add-on at $49 a month per connected account. There is a 7-day free trial, and quarterly or annual billing carries a discount of roughly 20 to 25 percent for annual. None of this is dishonest, it is just spend-based pricing, and spend-based pricing is very hard to forecast a year out.
overads prints all three numbers on the pricing page: Starter $49, Growth $149, Scale $299 per month, or $39, $119, and $239 billed annually. Doubling your Meta budget does not move the line. Neither does a third ad account or a fifth teammate, because unlimited workspaces, team seats and connected ad accounts ship on every plan.
The practical difference is forecasting. A spend-tiered price raises your software bill in exactly the quarters you most want to reinvest, and you cannot model it before you are a customer. A flat price means the only thing that changes when you scale is the return.
This is the one place Madgicx is straightforwardly ahead, and it belongs near the top of the page rather than buried in a footnote. Their AI Marketer, Automation tactics and Ads Manager 2.0 write to your Meta ad account right now. overads has the write layer built, pause, resume, status and budget changes, each one confirm-gated, but it sits behind a feature flag that stays off until Meta grants Advanced Access to ads_management. Until that review clears, overads reads, ranks and recommends, and you execute in Meta.
Both products hold OAuth access to your ad accounts either way. overads encrypts those tokens at rest with AWS KMS, scoped per workspace. SOC 2 Type II evidence collection is in progress and not yet certified, and we are not going to put the badge on this page before we have earned it.
Scenario, $10K monthly Meta spend, one account
The $209 is third-party reported, not published, because Madgicx does not publish its prices. Only the $49 Tracking Pro add-on is listed publicly. Treat the total as an estimate and confirm it in their app. The gap widens as you grow: reviews put Madgicx past $300 at $50,000 of monthly spend, so $349 or more with Tracking Pro, against the same $149 here. Their price rises with your spend. Ours does not.
You need software that changes your Meta campaigns today. Madgicx writes to the ad account right now through AI Marketer, Automation tactics and Ads Manager 2.0. overads’ write layer is built and confirm-gated, but it stays behind a feature flag until Meta grants Advanced Access to ads_management, so for now overads reads, ranks and recommends while you execute in Meta. If your workflow depends on a rule pausing an ad set at 2am without you, that is Madgicx, and no amount of breadth makes up for it. The same goes if you are Meta-only and want server-side Cloud Tracking and a 360 Meta Audit from the same vendor: depth on one network beats reach across five when you only run one.
Madgicx does not publish a price. Its pricing page asks you to pick a monthly ad-spend band, seven of them running from under $1K to $30K+, then tells you to see the price inside the app. Third-party reviews report roughly $99 a month at entry, about $209 at $10,000 of monthly Meta spend, and past $300 at $50,000. The only figure Madgicx publishes outright is the Tracking Pro add-on at $49 per month per connected account.
Yes. The tier you select is a monthly ad-spend band, so growing your budget moves you up a band. The widely quoted $99 entry price is only accurate while you spend under roughly $2,500 a month on Meta. overads works the other way: Starter $49, Growth $149, and Scale $299 are flat and published, and they do not move when your spend does.
Not today, and we are not going to pretend otherwise. The Meta write layer is built and every action is confirm-gated, but it ships behind a feature flag that stays off until Meta grants Advanced Access to ads_management. Madgicx makes those changes in your ad account right now. If in-app execution is the reason you are shopping, that is a real point for Madgicx today.
Madgicx is Meta-first: Facebook and Instagram. overads covers five. Meta and Google sync the full campaign, ad set and ad breakdown, while LinkedIn, X and Snapchat are spend-only today. If every dollar you spend is on Meta, that breadth is worth nothing to you. If you run three or more networks, it is the whole argument.
It is their server-side Cloud Tracking product, sold as an add-on at $49 per month per connected account. It is genuinely useful if you are Meta-heavy and losing conversions to signal loss. It is also worth reading as a pricing signal: it is billed per account, on top of a subscription that already scales with your ad spend.
Madgicx runs a 7-day free trial, and quarterly or annual billing carries a discount, roughly 20 to 25 percent off for annual. overads discounts annual billing too: Starter drops to $39, Growth to $119, and Scale to $239 per month when billed annually.
Yes, and for a Meta-heavy team it is a reasonable stack today. Madgicx executes inside the Meta ad account. overads gives you the cross-platform spend picture, the daily AI brief that ranks tomorrow's actions, the Gloofy agent for the questions in between, Signals for brand visibility in AI answers, Creative Studio for images and ad copy, and a CRM that ties spend to lead to deal to invoice to cash. They read the same upstream ad accounts and do not conflict.
overads, by $109 a month. Third-party reviews put Madgicx around $209 at that spend, plus $49 for Tracking Pro, so $258 against overads Growth at $149 flat. That $209 is reported rather than published, because Madgicx does not publish it. The gap also widens from there: their number keeps climbing with your budget and ours does not.
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