From OAuth to first brief

From signup to your first AI brief in five minutes

Three steps, one stack. Connect once, sync nightly, get a ranked morning brief, without rebuilding a spreadsheet.

No credit card · 14-day trial · Live brief by tomorrow morning

Morning brief

Wed, May 22 · 3 ranked actions

Generated by Claude · 1.4s
Scale winner+$3.2k/wk

Scale Brand search, US (+30%)

ROAS 5.06× vs portfolio 3.84× · 4-day cap hit

Pause underperformerFrees $4.4k/wk

Pause PMax, Coffee gear

ROAS 1.94× (−42% over 14d) · 3 creatives fatigued

Creative fatigueLikely +0.4× ROAS

Refresh EU retarget creative

Frequency 6.1 · CTR −23% WoW · 2 variants ready

Anchored to 14-day rolling metrics across 14 ad accounts · Last sync 03:18 UTC.

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STEP 01

Connect your first ad account

OAuth into Meta, Google, or Reddit in a single click. We ask for read-only scopes only, we never spend money on your behalf. Refresh tokens are encrypted at rest with AWS KMS, with workspace-scoped encryption context.

Avg connect time~60s per platform
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STEP 02

We sync the last 90 days, then nightly

The first sync backfills 90 days of campaigns, ad sets, ads, and daily metrics. After that, EventBridge fires a nightly cron and per-platform Lambdas pull deltas. Everything lands in one normalized schema your dashboard already speaks.

Backfill on connect90 days
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STEP 03

Your AI analyst runs every morning

A Claude tool-use loop reads your last 14 days of metrics, identifies pacing problems, creative fatigue, and budget mis-allocations, then writes a ranked list of moves. Every suggestion cites the metric delta behind it, no LLM hallucination, no vague vibes.

Avg suggestions / workspace / day4.2 actionable
Your overads day

A normal Wednesday on overads

We do the heavy lifting overnight so your morning is two tabs and a coffee, not eight tabs and a spreadsheet.

001224
  1. 02:00 UTC

    Nightly sync

    EventBridge fires per-platform Lambdas. Yesterday's spend, impressions, clicks, and conversions land in one normalized schema.

  2. 06:00 UTC

    Claude runs the brief

    Tool-use loop reads 14 days of metrics, flags anomalies, ranks actions. Average 4.2 suggestions per workspace.

  3. 08:30 local

    Open one tab

    Scan the brief. Each card cites the metric delta behind it. Approve, dismiss, or apply, ten seconds per call.

  4. 09:00 local

    Move on with your day

    Standup ready before standup starts. No reconciling, no copy-paste, no six tabs.

What changes for your team

Before overads vs after overads

The motion looks the same on paper. The 8:30 ritual feels very different.

Before

The 8:30 ritual you know
  • Open 6 ad-platform tabs every morning at 8:30
  • Copy-paste numbers into a Google Sheet to reconcile
  • Hope someone noticed the ROAS dip on Wednesday
  • Argue about which campaign to pause based on gut feel
  • Half a day per week stitching reports for Friday review

After

Same calendar, calmer mornings
  • Open one tab. Brief is already ranked.
  • One normalized schema. Nothing to reconcile.
  • Anomalies surfaced the morning after they happen.
  • Every suggestion cites the metric delta and the window.
  • Friday review writes itself off the same brief.
Behind the scenes

Boring infrastructure, on purpose

The interesting parts of overads are the workflow and the AI brief. Everything underneath is intentionally calm.

Encrypted token storage

Every OAuth token is encrypted at rest with AWS KMS. Workspace ID is passed as encryption context, so a stolen ciphertext can't be decrypted against another tenant.

Tenant-isolated reads

Every server route goes through getCurrentWorkspace() and filters by workspace ID. Postgres RLS arrives in v1.1 as defense in depth.

Daily AI run, isolated per workspace

Each workspace's suggestions run in its own Lambda invocation. Failures in one workspace don't block any other. Cost is metered per run.

Get the morning brief tomorrow

Free for 14 days, no credit card. Connect one platform tonight, wake up to your first ranked suggestion.

Start free trial