Wake up to aranked list of moves.
Every morning at six, the brief reads the last two weeks of your ad numbers and lines up the few moves worth making, best first. Each one shows the number behind it. Nothing happens until you say so.
Cancel anytime · First brief tomorrow at 06:00
A short list you can act on before coffee
Open the app at six and the day’s list is waiting. Each suggestion is one move on one campaign, with the number that triggered it attached. You decide what happens; the brief never acts on its own.
The morning brief
A few moves, best first
Not another dashboard. Three to five suggestions a day, each naming one campaign, one change, and what it could be worth.
Scale Brand search, US by 30%
Return well above the account average, four days running.
Pause PMax, Coffee gear
Return slipping for two weeks; three tired creatives.
Swap in new EU retargeting creative
The same people have seen the old ones six times.
Every morning
Ready by 06:00
The brief lands in your inbox and on your dashboard in your own timezone, and reads in a few minutes.
Show the work
Every suggestion cites its number
No vague advice. Each card names the number that moved, how far it moved, and over which days. A suggestion without evidence is cut before it reaches you.
Checked against what actually happened the following week.
Your call
Nothing changes on its own
The brief never writes to your ad accounts. You approve a move, dismiss it with a reason, or make the change yourself in the ad platform. We keep the record of who decided what.
There is no fourth option where the software acts alone.
A sample week
Quiet days say so
Busy days bring five moves, quiet ones bring two. When nothing is worth changing, the brief says hold rather than inventing work to fill the page.
Before your first morning
Anything else? Email hello@overads.io and a human will reply within a business day.