Meta Ads
Live4 accounts · synced 4m ago
30d spend
$24.6k
Six platforms · one tracker
Every platform you spend on, in one honest tracker
Meta, Google, Reddit, LinkedIn, X, and Snapchat. Connect once with OAuth, sync nightly, and read every campaign through one normalized schema.
Read-only OAuth · 90-day backfill · KMS-encrypted tokens
overads
NNorthwind Coffee Co.▾MC
Integrations
Six platforms, one schema
3 live3 in review
30d spend, all platforms
$48,210
Meta Ads51%Google Ads30%Reddit Ads19%
Live
Synced nightly
Google Ads
Live3 accounts · synced 6m ago
30d spend
$14.5k
Reddit Ads
Live2 accounts · synced 9m ago
30d spend
$9.1k
Coming soon
LinkedIn Ads
SoonPending platform review
X Ads
SoonPending platform review
Snapchat Ads
SoonPending platform review
In review
Coming soon
LinkedIn Ads
Get notified
X Ads
Get notified
Pending
Snapchat Ads
Get notified
Anatomy of a connection
From OAuth to nightly dashboard, in four moves
accounts.google.com/oauth
overads wants to read
- ✓Read campaigns & ads
- ✓ Read daily metrics
AllowCancel
Authorize
01OAuth in your browser. Read-only scopes by default; no passwords stored.
Pick accounts to sync
US Core
EU retarget
Brand searchDiscover
02We list every ad account the user has access to. You pick which to sync.
Syncing 90 days
1.8s
2.3s
syncing…
Sync
03Worker pulls campaigns, ad sets, ads, and 90 days of daily metrics.
Morning brief
06:02Scale Brand search (+30%)
Pause PMax, Gear
Refresh EU retarget
Brief
04AI runs each morning, ranks suggestions, and surfaces anomalies before standup.
One schema
How native fields collapse into the normalized model
Each platform calls things differently, "cost_micros", "spend", "impressions". We normalize once at the connector boundary so the rest of the app reads one shape.
| overads field | Type | Meta | Google Ads | |
|---|---|---|---|---|
| spendMinor | bigint | spend × 100 | cost_micros / 10⁴ | spend × 100 |
| revenueMinor | bigint | purchase_value | conversions_value | conv_value |
| impressions | bigint | impressions | impressions | impressions |
| clicks | bigint | clicks | clicks | clicks |
| conversions | number | actions[] | conversions | conversions |
| ctr | derived | clicks/imp | clicks/imp | clicks/imp |
| roas | derived | value/spend | value/spend | value/spend |
LinkedIn, X, and Snapchat join the same schema once their app reviews land.
What we sync
The data we pull, and the shape it takes
▾US Core Q2campaign
▾Retarget · Cartad set
└Variant Aad
└Variant Bad
▸Prospecting · USad set
Campaigns, ad sets, ads
Hierarchy preserved per platform; mapped to one normalized schema.
Daily spend
$48,210May 10May 21
Daily metrics
Spend, impressions, clicks, conversions, revenue. The smallest grain each platform supports.
Add to cart
Click → siteSubreddit visit→→→
Conversion
$84.20
Conversion attribution
Per-platform conversion events. Multi-touch attribution lands in v2.
Same source, six currencies
USD
$48,210
EUR
€44,732
GBP
£37,914
JPY
¥7.38M
INR
₹40.6L
AUD
A$73,182
Six currencies, no float drift
All money stored as bigint minor units. The number you see is the number you spent.
Sync reliability
Sync that doesn't ask you to babysit it
Each platform has its own retry budget, backoff curve, and rate-limit policy. We handle the bookkeeping so dashboards just show the latest data.
Exponential backoff with jitter
Transient failures retry up to 5×; the worker never thunders the platform.
Rate-limit aware
Honors X-RateLimit headers. Sync chunks pause and resume cleanly.
Idempotent writes
Every metrics row is keyed by (workspace, account, campaign, ad, date). Re-runs upsert.
Last 24h syncsHealthy
AccountTimeStatusΔ
US Core
03:12 UTCok1.8sBrand searchSubreddit promoEU retarget
03:16 UTCretried4.1sPMax, GearSecurity
Read-only scopes. Tokens encrypted. No PII in logs.
Read-onlyRead-only by default
We request the minimum scopes needed to read campaigns, ad sets, ads, and metrics. No write access.
EncryptedKMS-encrypted tokens
OAuth access + refresh tokens live encrypted at rest with per-tenant key context. Never logged.
IsolatedWorkspace isolation
Every query is scoped by workspace before it touches the database. Tenants can't see each other.
Read the full security overview at /legal/security.
Platform FAQ
Common questions about connecting
How long does the first sync take?
About 2 to 8 minutes per ad account, depending on history depth. We backfill 90 days by default; you can extend in settings.
Can I disconnect a platform?
Yes, any time, from Settings → Integrations. Disconnecting revokes the OAuth grant and stops syncs immediately. Historical data stays unless you delete it.
What permissions do you ask for?
Read-only by default. We never request write access to your campaigns. Per-platform scopes are listed on each platform card above.
How often does data refresh?
Nightly at 02:00 UTC by default, plus an on-demand button in the dashboard. Most accounts sync in under five minutes.
What about historical data?
We backfill 90 days on first connect. Longer histories are available on Growth and Scale plans, capped by what the platform's API exposes.
Are tokens stored in plaintext?
No. OAuth access and refresh tokens are encrypted with AWS KMS, scoped per workspace, and never appear in logs or audit events.
Start syncing in five minutes
Free for 14 days. No credit card. Connect Meta, Google, or Reddit and have nightly spend in your dashboard tomorrow morning.